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Intercellar

Intercellar

2024

Intercellar connects fine wines and spirits with digital collecting. In 2024, Ghost created the brand identity, bringing the world of the cellar into a visual language of black, gold and sculptural detail. A serif wordmark and a geometric emblem appear across textured surfaces, bottle imagery and staged cellar scenes. The identity draws on the material richness of wine culture while placing it in a contemporary digital context.

A refined identity for a new generation of wine collectors.
Client

Intercellar

Année

2024

Creator

Medium

Technique

Tools

Blockchain

Edition

Dimensions

Échelle

Typologie

Brand

Intervention Branding : Ghost

Sector Fine wine · Spirits · Digital collectibles

Deliverables Visual identity · Wordmark · Brand emblem

Creative direction Black and gold · Serif wordmark · Sculptural emblem · Textured surfaces

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Credits Ghost: Brand identity

View project ↗
InterCellar interface on a laptop, presenting a bottle and its product details.
InterCellar mobile interface presenting a selection of wines in the marketplace.
InterCellar interface components: gold icons and a login button on black.

PRJ-014

SEC-014

Brand identity, digital product design and website for Intercellar, connecting fine wines and spirits with digital collecting.

SEC-015

PRODUCT

In 2024, Ghost designed the Intercellar digital product, a marketplace for exploring and collecting wines and spirits. The portfolio presents desktop and mobile interfaces, bottle detail pages and interface components. Product imagery is paired with structured information, while dark surfaces and gold accents extend the brand identity into the browsing experience. The platform’s concept links physical bottles to digital twins, allowing collectors to manage and exchange them through a digital cellar.

2024

https://app.intercellar.io/

BRAND

studio-secondary

InterCellar interface on a laptop, presenting a bottle and its product details.
InterCellar mobile interface presenting a selection of wines in the marketplace.
InterCellar interface components: gold icons and a login button on black.

Intervention Design : Ghost

Sector Fine wine · Spirits · Digital collectibles

Format Wine and spirits marketplace

Deliverables Desktop and mobile interfaces · Product detail pages · Interface components

Usage Explore bottles and manage a collection through digital twins

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Credits Ghost: Product design

SEC-016

WEB

In 2024, Ghost designed the Intercellar website and Relief handled its development for this client project. The website work accompanied Ghost’s brand identity and digital product design. Intercellar’s ecosystem brings together fine wines, spirits and digital collecting, connecting physical bottles to their digital counterparts.

2024

https://www.intercellar.io/

studio

studio-secondary

Intercellar website displayed on a laptop.
Intercellar mobile website on a black phone.

Intervention Design: Ghost · Development: Relief

Sector Fine wine · Spirits · Digital collectibles

Deliverables Website

Credits Ghost: Website design | Relief: Website development